Remarketing or retargeting ads that follow you around the web can be creepy, but can transparency make them feel less creepy? Would you be more willing to click if you knew why you were being served that particular ad? Research shows that transparency around why me? can make these ads more clickable. Read more at Wired.com.

Your email address will not be published. Required fields are marked *

*

This site uses Akismet to reduce spam. Learn how your comment data is processed.