The Evolution of Influencer Marketing

By Dwayne Waite Jr, Marketing Manager- Schell Games As brands and organizations look at the future landscape of marketing, advertising, and public relations, one thing is clear- having a stance on influencer marketing is...

Read more December 29, 2020 at 8:28 pm Mackenzie Farone

Sender Beats Subject Line: The Power of Blog Branding

By Christopher Gillespie Originally Posted on 11/20/2020 at the National American Marketing Association Website Words can’t do everything on their own—a strongly branded blog will entice readers much more than an emphatic headline Digital...

Read more December 13, 2020 at 6:58 pm Mackenzie Farone